BFRZ

About BFRZ

The Innovator Equity Managed 100 Buffer ETF is an exchange-traded fund designed to provide investors with exposure to large-cap equities while seeking to significantly limit downside risk. The ETF utilizes a managed options strategy, employing laddered put options and written call options to deliver 100% downside protection before fees and expenses, while still maintaining meaningful participation in positive equity market returns. Its laddered approach involves staggering options across different maturities, aiming to smooth the investor experience and manage buffers continuously. The fund targets annual maximum losses of 1% to 3% and seeks to provide about 40-50% upside exposure relative to the reference equity index, typically at one-third the volatility of the index. This structure positions the ETF as a single-ticker solution for those seeking defined outcome investing, combining equity growth potential with managed risk, making it relevant for capital preservation strategies and for mitigating large market drawdowns. Its innovative risk management framework underscores its role as a pioneering product within the defined outcome and buffer ETF sector.