LINK_POOL:
- venture capital
- startup
- economic growth
- revenue growth
- gross domestic product (GDP))
- competitive advantage
- cash flow
- operational efficiency
- market share
- entrepreneurship
- initial public offering (IPO))
- small and medium-sized enterprises (SMEs))
- business model
- profitability
- unicorn company
What Is a Gazelle Company?
A gazelle company is a high-growth business characterized by rapid and sustained increases in its revenue and often, its employment. These firms are considered vital contributors to economic growth and job creation within the broader field of entrepreneurship. While gazelle companies can vary in size, from small to large enterprises, they are predominantly on the smaller end of the spectrum, distinguishing themselves through their pace of expansion rather than their absolute size. Many gazelles are also publicly traded, allowing investors to buy and sell their shares44.
History and Origin
The term "gazelle company" was first coined by economist David Birch in his 1987 book, Job Creation in America: How Our Smallest Companies Put the Most People to Work. Birch defined these companies as business establishments achieving a minimum of 20% sales growth each year over a sustained period, typically starting from a base-year revenue of at least $100,00043,42. His research emphasized that these fast-growing firms, despite their relatively small number, generated a disproportionately high share of new jobs in the economy, far exceeding the contributions of larger, established "elephant" companies or smaller, local "mouse" businesses41. This concept gained traction as economists and policymakers recognized the critical role of fast-growing companies in economic recovery and long-term development40.
Key Takeaways
- A gazelle company is a high-growth firm that consistently increases its revenue, typically by at least 20% annually over a multi-year period39.
- These companies are significant drivers of job creation and are considered essential for stimulating economic development38,37.
- While often associated with the technology sector, gazelle companies can emerge from various industries, including retail, apparel, and food and beverage36.
- The original definition by David Birch required a base revenue of at least $100,000 and sustained growth over four or more years35.
- Maintaining rapid growth poses challenges related to management, resources, and operational scaling34.
Formula and Calculation
The identification of a gazelle company primarily relies on its sustained revenue growth rate over a specific period. While precise formulas can vary, a common approach involves calculating the annualized growth rate of revenue over a minimum of three to four consecutive years.
A simplified way to assess this growth is by using the compound annual growth rate (CAGR) formula for revenue:
For a company to be classified as a gazelle, this CAGR of revenue would typically need to exceed 20% annually over the specified period, alongside meeting initial revenue thresholds. The focus on consistent expansion rather than just a single year of high growth is crucial.
Interpreting the Gazelle Company
Interpreting a gazelle company involves understanding its dynamic nature and its impact beyond mere financial figures. These firms represent a vibrant segment of the economy, often indicating areas of innovation and emerging market trends33. The rapid revenue growth and job creation associated with gazelle companies suggest they have identified and successfully exploited a market share opportunity, often through innovative products or services32.
For investors, identifying a gazelle company can signal a potential high-return opportunity, although it also comes with increased risks related to sustaining such rapid expansion. For policymakers, the prevalence of gazelles in certain sectors can indicate successful economic policies that foster a conducive environment for startup activity and sustained development31.
Hypothetical Example
Consider "InnovateTech Solutions," a hypothetical software development firm. In its first year of operation, it generated $150,000 in revenue. Over the next four years, its annual revenues were:
- Year 2: $185,000 (23.33% growth)
- Year 3: $230,000 (24.32% growth)
- Year 4: $285,000 (23.91% growth)
- Year 5: $355,000 (24.56% growth)
InnovateTech Solutions started with a base revenue above $100,000 and consistently achieved over 20% annual revenue growth for four consecutive years. This sustained high growth qualifies it as a gazelle company, demonstrating its rapid expansion and potential for continued impact on the economy. This growth trajectory often reflects a strong business model and effective market penetration.
Practical Applications
Gazelle companies have significant practical applications across various facets of finance and economics. They are key drivers of job creation, often accounting for a disproportionate share of new employment opportunities, far outweighing their numerical presence among all businesses30,29. This makes them a focus for governmental policies aimed at stimulating economic growth and reducing unemployment28,27.
In investment, identifying potential gazelle companies is a goal for venture capital firms and growth equity investors looking for high-return opportunities. These companies often demonstrate strong profitability and the potential for substantial value appreciation, potentially leading to a successful initial public offering (IPO)) or acquisition.
Furthermore, gazelle companies act as indicators of innovation and new market trends. Their rapid expansion frequently stems from introducing disruptive products, services, or technologies that reshape existing industries or create entirely new ones. This dynamism contributes significantly to a nation's gross domestic product (GDP))26,25. According to the U.S. Bureau of Labor Statistics, a small percentage of firms, including gazelles, are responsible for a significant portion of gross job gains in the U.S. economy. For example, 2% of all firms in 2009 were classified as high-growth during 2009–2012, yet they accounted for 35% of all gross job gains by expanding firms during that period.
24## Limitations and Criticisms
Despite their significant economic contributions, gazelle companies face inherent limitations and criticisms. One primary challenge is the sustainability of their rapid growth. Maintaining an annual revenue increase of 20% or more over extended periods becomes increasingly difficult as a company grows larger. 23This can lead to a natural slowdown or even a decline in growth rate after a few years.
22
Operational challenges are also common for rapidly expanding firms. These can include struggles with cash flow management, as increased expenses for staffing, inventory, and infrastructure can outpace revenue generation,.21 20Furthermore, maintaining operational efficiency and product or service quality can be difficult when scaling quickly, potentially leading to customer dissatisfaction or a strained workforce,.19 18Inexperienced leadership or an overstretched team can exacerbate these issues.
17
The definition of a gazelle company itself can also be a point of criticism. Various definitions exist, often differing in the specific growth thresholds, timeframes, and initial size requirements, which can make consistent identification and comparison challenging. 16Some research suggests that the age of the firm, rather than its size, is a more critical factor in job creation among high-growth firms, challenging earlier assumptions that focused solely on small businesses. 15While studies acknowledge the importance of gazelles, predicting which firms will achieve and sustain such high growth remains difficult, limiting their direct utility as vehicles for public policy interventions,.
14
Gazelle Company vs. Unicorn Company
While both terms describe fast-growing businesses, a gazelle company and a unicorn company differ primarily in their focus and valuation.
Feature | Gazelle Company | Unicorn Company |
---|---|---|
Primary Metric | Sustained high revenue growth (typically 20% annually for multiple years), 13 | 12 Valuation of at least $1 billion (privately held), |
Focus | Rapid expansion, job creation, and consistent sales increases, 11 10 | High valuation, often driven by investor funding rounds, irrespective of current revenue |
Age | Often young, but can be any age that achieves the growth criteria 9 | Typically a startup (privately held) |
Examples | Companies like early Amazon, Apple, or Netflix in their high-growth phases | 8 SpaceX, Shein, Stripe, OpenAI (as privately held examples) |
A gazelle company is defined by its impressive growth rate in sales, reflecting its ability to capture market share and expand operations. A unicorn, on the other hand, is defined by its financial valuation, typically indicating significant investor confidence and potential, often before achieving substantial profitability or widespread market presence,. A gazelle company can eventually become a unicorn if its valuation reaches the $1 billion threshold.
FAQs
What industries are typically home to gazelle companies?
While gazelle companies are often associated with the technology sector, they can be found across a diverse range of industries, including wholesale and retail trade, information and communications, transportation and storage, education, and real estate. 7They can also emerge in sectors like apparel, food and beverage, and manufacturing.
6
Why are gazelle companies important to the economy?
Gazelle companies are crucial for economic growth because they are significant creators of new jobs and drive innovation. Despite representing a small percentage of total firms, they contribute disproportionately to net employment gains and stimulate overall economic activity and productivity,.5
Can a large company be considered a gazelle?
While gazelle companies are often associated with small and medium-sized enterprises (SMEs)), the definition primarily focuses on sustained high growth in revenue, not absolute size. Therefore, a larger company can theoretically be classified as a gazelle if it meets the consistent high-growth criteria. 4However, maintaining very high growth rates becomes increasingly challenging as a company grows larger.
3
How long does a company remain a gazelle?
The period during which a company maintains "gazelle" status can vary. While some companies might sustain high growth for several years, the rapid pace often slows down as they mature and grow larger. 2The ability to maintain growth beyond five years can be particularly challenging.1